How to (easily!) price your products for major profit
TUNE IN: APPLE PODCAST|SPOTIFY|STITCHER
Hey everyone! And welcome to the Simplify Your Sales podcast! Today I am SUPER excited to have special guest Michelle Palacios.
Michelle was actually one of my very first students to enroll in Mastermind Your Marketing back in 2017 which seems so, so long ago. Since then she’s used the system she learned inside Mastermind Your Marketing to build up a ridiculously profitable five-figure side hustle on Etsy, as well as Shopify, and along the way she’s found she has a major passion for pricing which is what she’s going to talk to us about today!
“You’ve got to think about it from your customer’s lens. They don’t know how to create what you’re selling. You’re solving a huge problem… It’s about your customer, it’s not about you. We have to remove ourselves from the pricing equation and think about the business and who we are serving.”
In this episode, Michelle is going to break down:
Why having haphazard pricing in your shop actually LIMITS your potential for sales.
The most common pricing mistakes she sees Etsy sellers make (+ how to fix them)
How to raise your prices in a way that boosts your sales and excites your customers (hint: it involves a party!)
The INGENIOUS pricing real estate comparison— and how it can guide you to pricing your products in the right “neighborhood” #mindblown
And more!
“Pricing is critical but it’s not the sexy piece. The sexy piece is the pictures on Instagram, and I get that, but none of that matters if you don’t have a good price and you can’t make money once the sales roll in from all the sexy stuff. You’ve got to have the foundation laid first.”
Hit the play button to give this episode a listen!
Want even more of Michelle?
Website: mandkcollective.com
Instagram: Michelle Palacios Instagram
Facebook: M + K Collective Facebook
Freebie: Product Pricing Checklist