What I wish I knew before I opened by shop on Etsy

Hey everyone! And welcome to the Simplify Your Sales podcast! Today I am SUPER excited to have special guest Erin Ulko.

She is one of my good friends and original gangster Mastermind Your Marketing student. Erin is one of the long-time student mentors inside Mastermind Your Marketing and also an incredible tech wiz. She is joining us and sharing some of her valuable insight on how she found success running her eCommerce business, Purpleaf Designs!

In this podcast we will cover:

• Why the “if you list it, they will come” strategy is not enough to drive traffic to your shop

• What marketing is and why growing an email list is so crucial for your business

• How to show up and be authentically yourself to your audience. Erin’s mantra is “I don’t need to be perfect, I just need to be honest.” and I absolutely love that!

WANT EVEN MORE OF ERIN? I DON’T BLAME YA! HERE’S WHERE SHE’S HANGING OUT AROUND THE WEB:

Website: Purpleaf Designs

Etsy Shop: Purpleaf Design’s Etsy shop

Facebook: Purpleaf Designs Facebook page

Freebie: Butterfly Cross Stitch Pattern