I’ve said it before and I’ll say it again: Picture-perfect photos are what get your customer in the door, but crafting clever copy is THE KEY to turning that casual browser into a paying customer.
And paying customers = profitable Etsy shop 🙂
Today I’m sharing 6 (because I couldn’t stop at 5!) of my favorite strategies to help you revive the copy in your Etsy shop so that it is succinct, persuasive, and will convert like crazy (<– let’s be honest, that’s the real perk here!)…
One of the hardest parts of running an Etsy shop is in those early days is hustling like crazy listing product, only to put it out in the world to sell….and watch it fall flat on it’s face.
(hey, I’ve definitely been there!)
And while it’s usually not that difficult to fix the actual problem, it IS difficult to pinpoint that actual problem—because it could honestly be any small thing…
If you opened your Etsy shop to crickets, chances are you’ve probably adjusted your prices. A few times. At least.
Hey, we’ve all done it, so you’re in good company, my friend!
If pricing your products has you completely overwhelmed (“I’d never pay that much for _____!”), then stop whatever you were doing and let’s get one thing straight: Your mindset is wrong.
We’re not pricing based on what you would pay for your items (you can make them yourself, so why would you ever buy them anyways?!)– we’re pricing our products based on a simple math formula that produces consistent, achievable numbers every. single. time….
When most of us think about branding, a logo is the first thing that pops into our minds. And yes, your logo is a HUGE portion of your visual identity as a brand, but there is SO much more to branding than just having a pretty logo (although that definitely helps!).
Today we’re going to define what branding really is, how to create a memorable one, and how you can up your branding game across all your platforms…
If you woke up this morning overwhelmed by the very thought of everything you have to get done with your small biz today, then you have landed in the right place! It happens to all of us—there are just sooooooo many tasks that come with running a business that it’s easy to get bogged down by to-do lists that never seem to end.
Running a business is supposed to be fun. Yes, hard work, but fun as well. And driving yourself into the ground just trying to get things done?
That’s definitely the opposite of fun in my book.
So if you’re tired of doing a million tasks a day and still finding things slip through the cracks, then keep reading– because today I’m talking about kicking overwhelm to the curb and increasing your productivity 100 fold….
If taking photos isn’t your jam (don’t worry– it’s not mine either!), then chances are you’ve probably asked yourself the question, “Are there any other options out there?!?!”
Why yes, yes there are.
Today I’m happy to share with you 3 photography alternatives that will still give you beautiful, brilliant photos to use in your shop- no photography skills required 😉 …
If you are buying your packaging + shipping supplies from Walmart or an office supply store, I’m about to share some resources that will change your life (and your bank account!) forever!
When most people think about ordering supplies online, it tends to freak them out a little bit because there are words like “wholesale” and “minimum order requirement” floating around there that make it sound like ordering online is just for the big kid on the block.
If you’ve ever hopped on the Etsy forums, chances are you’ve stumbled upon a thread or two (or two million…) that asks the inevitable “Why aren’t I getting any views on Etsy?”
And for good reason– getting found on Etsy is the #1 reason for selling on Etsy in the first place! You absolutely shouldn’t have to drive all of your own traffic– you’re paying a $.20/product premium for Etsy to take over part of the work of driving traffic to your shop…